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As a brand professional, you understand the
importance and value of brands and other Intellectual Property (IP), but
do you know how your brands are being used across the more than 3
billion web pages currently online? At the same time that the Internet
has raised the power of trademarks and brand identity, it has also
created numerous new opportunities for competitors, pornographers, scam
artists and other unscrupulous individuals to leverage your brand
equity, threaten your reputation and infringe upon your trademark and
other IP rights.
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